Change Agents, IA/UX Articles

The Value of a Sitemap

In my work, sitemaps are notoriously difficult to present to clients… they’re super dense; they come at the start of a project when you’re just dying to see new visuals; and worst they involve a stranger (me) digging into the depths of your website, turning up your dirty laundry and moving everyone’s stuff around.

But this process is a good one, I promise! It’s even perhaps my favorite deliverable to create. This article for RDW’s Change Agents helps to allay common fears and illuminate the purpose of a good sitemap.

Early on in a redesign, it is natural to be eager to see visuals and start thinking about what a user is going to interact with, especially after you’ve done all the hard work of initial research and creating personas. Sitemaps for a large institution are dense, wordy, and can feel like a step backwards. As a client, what does working through this deliverable do for you?
Read Article: The Value of a Sitemap