a creature, at work.

Ashley has practiced user experience design, information architecture, and the design and execution of user research since 2011.

Most recently, Ashley was an associate creative director at Amp Agency, leading user experience for brands as large as Meta and as local as Teddie Peanut Butter. Her work encompassed project strategy, user research, site architecture, and interaction design, as well as ongoing collaborations with visual design, development, and client teams. Prior to her work at Amp she was a senior IA/UX designer at iFactory, focusing on higher education, publishing, and not-for-profits. At iFactory she managed the internship program in addition to her work on websites and apps. She also has extensive experience in financial services, healthcare, and the interior machinations of intranets.

Ashley’s care for her work stems from a love of relationships and intricacies, and when her work on the web or in the client meeting space is done, she is immersing herself in her local biosphere through observing, writing, divining, and creating art. You can explore this work at Eight of Pentacles.

Experience

Amp Agency

Associate Creative Director, Experience Design

July 2021 – Present

Senior UX Designer

February 2020 – July 2021

Honors & awards

Hatch62 Gold for eCommerce
Teddie Peanut Butter · October 2023

Hatch61 Bronze for Digital
Beyond Meat · June 2022


iFactory

Senior IA/UX Designer

February 2017 – December 2019

IA/UX Designer

April 2014 – February 2017

Honors & awards

MITX Education Marketing Winner
Bennington College · May 2017


Liberty Mutual Insurance

Information Architect

September 2012 – April 2014